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CAPABILITIES |
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Web Technologies |
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Always keeping the client's best interests
in mind, NSS has been an early adopter and continual innovator
in the realm of information technology. All of our solutions
come standard with the very best that technology has to offer
in terms of effectiveness and cost.
From creating and maintaining interactive client research
initiatives, to tracking reward point earnings to facilitating
decision making, and much, much more, our Information Technology
staff have years of experience developing internet based business
applications as well as supporting them from both a technical
and human side. While we are a technology-intensive organization,
our judicious use of technology is a key ingredient in the
success and cost-effectiveness of our myriad of programs.
A few examples of information processing "systems"
corresponding to our various business units:
"CARE"
- Customer Assessment Reporting Engine
Our Customer Assessment Reporting Engine allows clients
to implement customer service (and other audit/inspection)
performance monitoring programs quickly and easily via our
unlimited collection of options. This web-enabled solution
is flexible and easily adapted to related employee incentive
or other customer/employee program needs.
This high-tech researcher and process management system
was developed in house by drawing on 30 years of incremental
changes and considerations in customer assessment. It was
developed to orchestrate quality visits, timely feedback,
seamless coordination, and insightful results for national
and multi-national mystery shopping programs. It conducts
all aspects of mystery shopping, from global screening and
selecting virtual customers to powerful reporting at the
local, national, and global levels.
CARE enables real-time, company-wide distribution and management
of communications, training, assessments, surveys, and learning
materials to a widely dispersed workforce, all via the World
Wide Web. This can be done as a stand-alone program, or
can be implemented in conjunction with employee feedback
programs, or other employee and customer support systems.
Employee
Refresher Training
Results coming back from individual mystery shops are
promptly fed to front-line / store managers to be presented
to the evaluated employee(s). The employee then completes
specific interactive online training (specifically the opportunities
for improvement noted during the mystery shop) and then
takes a “Test.” After passing the test a certificate of
completion is made available for the Manager to present
back to the employee.
The process from start to finish would look like this:
- Shopper completes mystery shop.
- Location Manager accesses completed mystery shop via
Web application.
- Location Manager presents front-line staff member(s)
mystery shopper’s observations.
- Front-line staff member(s) access Web-based refresher
training portal.
- A question-by-question overview of opportunities for
improvement is presented to front-line staff member (dynamically
generated from those questions marked “No”
on the front-line staff member’s mystery shop).
- Front-line staff member is presented with textual information,
digital imagery, and “role play” scenarios
that illustrate and educate desired behaviors. The importance
of the desired behaviors and actions is stressed as to
how they relate to “the big picture” and customer
satisfaction.
- After reading through the presented information, front-line
staff member takes a short quiz to ensure the information
was understood.
- Upon successful completion of the quiz, a certificate
of proficiency is made available to front-line Manager
to present to front-line staff member.
Dynamically linking mystery shop results via interactive
applications back to front-line employees and Managers for
(refresher new-hire) training will produce immediate, consistent
results. The proactive training piece of the holistic approach
is often missed and proves to greatly diminish the effectiveness
of the program.
Email alerts or monthly reports can be automatically generated
to track results and levels of active participation in the
program.
Our system offers a fun and precise way to administer refresher
training. It minimizes management time, but still keeps
front-line Managers in the loop. It provides pinpoint areas
of focus and discussion for the Manager as well as the evaluated
staff member.
Employee
"Monitors"
Whether collecting employee satisfaction surveys using
online systems, or interviewing employees upon exit, quantitative
facts as well as anecdotal and narrative information is
collected and managed using web-based content management
and project management applications.
Online
Surveys
With a worldwide mystery shopper workforce of 300,000+
individuals, we have immediate access to a full spectrum
of demographic metrics. Online surveys are a fast and efficient
way to gather information used to corroborate and fine tune
mystery guest questionnaire content as well as ferreting
out precise guest wants, needs, and desires as they correlate
to specific operational models or improvement goals.
This approach uncovers key metrics and behaviors that are
very important to our guests and customers, but often overlooked
or in colflict with clientele perceptions and directives.
The focus of these surveys is often directed at those actions
and behaviors that directly contribute to increasing average
ticket size, preserving and extending customer lifetime
value, ensuring optimal customer loyalty, and consistently
delivering the client's brand promise.
We typically retrieve statistically significant, demographic
specific, data (thousands of responses) within days of releasing
these web based surveys.
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Are you worried about compatibility between
a new research project and your internal data systems, legacy
programs or other related data processing systems? Have
no fear, we are well versed in the substantial differences
in data "flavors" and have the ability to both accept
(input) and deliver (output) raw and compiled data in any
format (proprietary or low-level) to assure seamless integration
with related data sources.
Two ways of sharing data between organizations:
Direct Data Connection:
Our enterprise level Database can
be directly linked to remote data stores for input,
manipulation, and extraction of data through standard
SQL requests. This enterprise level database
is designed specifically to handle diverse distributed system
architectures, and excels at subtle data integration issues
resulting from sharing data across organizations.
Data
Acquisition/Sharing Through File Transfer:
We are equally capable of accepting,
incorporating, or exporting data through incremental file
transfer to communicate between two or more diverse systems.
Data can be "sent" or "received" in
incremental updates, with an agreed upon frequency for updates
to guarantee data freshness. File transfers methods include
(but are not limited to) FTP,
email, and various
media formats. The "flavor" (import
& export) of the data is equally flexible and includes
- delimited text files, excel or other spreadsheet formats,
MS Access, DBase, or any other data "dump" method
used in the enterprise management industry.
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In order to take full advantage of the benefits
provided by the Web you need a trusted research partner
a partner who brings the right combination of research expertise
and innovative use of Web-based technology.
NSS provides insightful guidance on the design and implementation
of your Web-based research project. It goes beyond a simple
understanding of the technology, to a comprehensive research-oriented
approach to your specific information gathering needs.
FEATURES:
NSS can provide a service few others can - full-service data
collection, web reporting, and project management. We are
a research industry leader in project management services,
setting us apart from traditional data collection organizations.
A dedicated account manager and web site provide a single-source
solution to ensure worry-free coordination of your study.
We can coordinate all the pricing, scheduling, fielding, reporting,
and data processing that a successful research study requires.
For worry free data storage and processing, here are just
some of our guarantees:
- Speed of Access - We are connected to one of the
fastest and most reliable Internet backbones in the industry.
- Reliable Internet Connections - NSS utilizes a
back-up DS-1 connection that provides automatic failover
in the event our primary server were to lose service.
- Security - By using SSL (Secure Socket Layer) encryption,
all sensitive data that is transmitted will have restricted
access.
- Traffic and Scalability - Since NSS Web servers
are proactively monitored for server utilization, security
intrusion, and performance, they can be scaled and safeguarded
before any problems or other interruptions can occur.
- Back-Up and Disaster Recovery - NSS IT staff performs
daily back-ups of all web server data, with off-site recovery
storage.
Why are these
features important?
You want to ensure that the user experience is pleasant and
that your information is secure. Few suppliers of Internet
research applications provide the same level of sophistication
and security as NSS.
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